News from Infovini
Infovini – Wines of Portugal is a project that aims to be the paradigm of the use of the Internet to market and promote Portuguese wine and the sector’s culture, not only nationally, but also internationally.
The portal’s mission is to create a large community made up of motivated consumers and users connected with the sector. Infovini will enable them to share knowledge and experiences related to wine and its culture.
Careful promotion of Portuguese wine via the Internet is essential to convey an image of innovation and quality combined with the tradition and singularity of Portuguese wines. In this way, the Infovini portal is an important marketing tool for the sector, approaching the different types of users in a segmented manner, whether they are experienced connoisseurs or novice consumers.